Typography: Final Compilation & Reflection

4/4/23-4/7/23 // Week 1-Week 14
Mercy Chong HuiZiun // 0360929

Typography // BDCM
Final Compilations & Reflection

 LISTS 

Task 1A-Type Expression
Task 1B- Text Formatting
link: Task 1: Exercises

Task 2- Typographic Exploration & Communication
link: Task 2 Blog
Task 3- Type Design & Communication + Reflection
link: Task 3 Blog

Exercises
(WEEK 1 - WEEK 6)

Task 1A
Type Expression



Fig 1.1 Final digitized type expression (JPEG) (18/4/23)


Fig 1.2 Final digitized type expressions (PDF) (18/4/23)


Fig 1.3 Final outcome of type expression animation (GIF)


Task 1B 
Text Formatting

Fig 2.1 Final text formatting (JPEG) (4/5/23)
Fig 2.2 Final text formatting (with baseline grids) - JPEG


Fig 2.2 Final text formatting (PDF) (4/5/23)

Fig 2.3 Final text formatting (with baseline grids) - PDF (4/5/23)


 Head 
Font: ITC Garamond Std (Ultra Condensed Italic)
Type Size: 44pt (Helvetica), 33pt (I am), 18pt (lead-in text)
Leading: 48pt on the lead-in text
Paragraph Spacing: -

 Body 
Font: Janson Text Std (Roman)
Type Size: 10pt body text
Leading: 11pt
Paragraph Spacing: 12pt (4.233mm)
Characters per-line: 63
Alignment: Left alignment and justify right
Margins: 12.7mm
Columns: 4 
Gutter: 5mm

Task 2: Typographic Exploration & Communication
(WEEK 6 - WEEK 8)

Fig 3.1 Final Task 2 Editorial design (JPEG) (17/5/23)

Fig 3.2 Final Task 2 Editorial Design (with baseline grids) - JPEG (17/5/23)


Fig 3.3 Final Task 2 Editorial Design (PDF) (17/5/23)

Fig 3.4 Final Task 2 Editorial Design (with baseline grids) - PDF 


 Head 
Font: Gill Sans
(UNITE + lead-in text): Heavy Italic
(TO VISUALISE): Bold Italic
(A BETTER WORLD): Medium Italic
Type Size: 100pt (Unite), 34pt (To Visualise), 45pt (A better world), 16pt (lead-in text)
Leading: -
Paragraph Spacing: -

 Body 
Font: Janson Text Std (Roman)
Type Size: 10pt
Leading: 12pt
Paragraph spacing: 12pt
Alignment: Left align and justify

Margins: 10mm (top, bottom, left, right)
Columns: 2
Gutter: 5mm

Task 3: Type Design & Communication
(WEEK 8 - WEEK 13)



Fig 4.1 Final Digitized type design "Squiggies" (JPEG) (20/6/23)



Fig 4.2 Screen grab of new metrics window (FontLab7) (20/6/23)

Fig 4.3 Final Digitized type design "Squiggies" (PDF) (20/6/23)


Fig 4.4 "Squiggies" Type Design Poster (JPEG) (26/6/23)

Fig 4.5 "Squiggies" Type Design Poster (PDF) (26/6/23)


 Reflections 

Experience
My knowledge of typography was pretty confusing in the first place and not going to lie sometimes I  would still find it hard to keep up with typography works given by the lecturer but slowly I'm starting to get a gist of it through the guidance from the lecture video playlist and of course the constructive feedbacks Sir gave during class consultations. I have realized how important writing down the feedback was throughout the classes because it helps me refine my work. My overall experience in typography is still a bit puzzling and I still need to do a better job at it but all I can do now is just to practice in hopes I'll be able to achieve satisfaction in doing typography work. 

Observations
This 14 weeks of typography class has made me pay more attention and observed more on the letterforms around me, like the signboards, posters, etc. I would be analyzing the text kerning, and how much spacing it should be to look better on the boards as if I was judging my own works and this shows that everywhere you go there will be some sort of typography element surrounding you. Not only that, I have noticed that the type of letterforms we are using in any situation can truly affects on how the product will be turning out so it is definitely crucial to choose the fonts wisely to fit the criteria of a work.
Findings
I find that typography holds such a big impact not just in the designing field, but also in our daily lives. Also, it has amazed me how much process needed to be done from handwriting the letter fonts to digitizing them. I had gone through all these in a span of 4 months and this shows that good typography takes time to be produced. Overall, typography can be an interesting module to learn and experiment with and I indeed learn a lot from Sir Vinod and am still improving my work for the better.


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