Digital Photography & Imaging: Project 2

8/5/23- 29/5/23 / Week 6- Week 9
Mercy Chong HuiZiun (0360929)

Digital Photography and Imaging / BDCM
Project 2: Double Exposure + Poster Design





 LECTURES 


 INSTRUCTIONS 

Fig 1.0 Module information booklet


Task 2
Project 2A (1): Double Exposure

> In this task, we were first given a set of photos on Google Drive files and a video tutorial to start off this task on our own. The lecturer also provided Google slides for further referencing in case the video tutorial was not too clear enough. 

A little brief about double exposure applied in Adobe Photoshop is a method to blend images or mask them together using the tools in the software. There were quite a lot of blend mode options to create the double exposure effect in many different ways.

Fig 1.1 Portrait for double exposure tutorial

The Digitized Process 
 

Fig 1.2 The process of double exposure tutorial


Fig 1.3 Double exposure before and after gradient map 



Project 2A (2): Double Exposure (my version)
Requirements
  • Using your own self-portrait.
  • Collect high-resolution background images online.
  • Import images to Photoshop and convert them into monochrome.
    (a mixture of colors and B&W is allowed)
  • Image can be in landscape (1920*1080) or in portrait. (1080*1920)

The process

Fig 2.1 Self-portrait

Fig 2.2 Process of double exposure exercise

> I played around and experiment with masking on the images I found online and the filters for this exercise but in the middle of the process, I did not really like how it turned out and I knew I needed some consultation from sir on what to add/ alter.



> After the consultation in class, sir said to reduce the opacity of the orange flower fields at the bottom part and also that I do not need to do too much as it was just an exercise for us to understand how double exposure works. 

I reduced the opacity and then changed the background color to black to match the dress that I was wearing on this self-portrait.


Final outcome poster 

Fig 2.3 Final outcome of self-portrait double exposure exercise


Project 2B
MyTiger Values Competition Poster Design

Idea Development
Moodboard references
Fig 3.1 Poster design references found on Pinterest


> As for the topic/SDG Goals that I would choose as my theme in the MyTiger Values poster design work, I have decided to go with "Quality Education". 

Quality education is about a comprehensive and effective learning experience that equips individuals with the knowledge, skills, and values necessary to lead fulfilling lives and contribute to society. It goes beyond the mere acquisition of facts and focuses on fostering critical thinking, creativity, problem-solving, and collaboration abilities. This also aims to prepare students to become well-rounded individuals who can contribute positively to society, adapt to a rapidly changing world, and pursue their aspirations and goals.


Design Direction 
Mock-up poster sketches
Fig 3.2 Ideation sketches for poster design

Digitized process




Final Poster design outcome

Fig MyTiger Values Final Poster design

Title: Enlighten, Enrich, Empowered
Summary/Description: The SDG goal that was implied in this photo imaging poster design is 'Quality Education'. Quality education means having efficient ways to have a better learning experience in gaining knowledge or information that we need and be able to be more educated thus we can be a good contributor to society like for example, by spreading awareness in a certain topic. Hence how I came up with the text "Enlighten, Enrich, Empowered". To have a piece of better information on a certain topic, we must do some research and enlighten ourselves on the matter. Then, we are able to enrich the information learned and help to improve a better life and eventually, we get to use the knowledge given by empowering other people too for instance.

In this poster design, I tried to circle around this theme by firstly photo-manipulating the face/head of the person and adding books/ notes to kind of enhance the fact that our brains should be always stuffed with the understandings that benefit us throughout our life and brainstorming ideas which explains the lightbulb image behind the head. Of course, a quality education does not only mean gaining knowledge but also speak wisely or asking questions that help us grow.



Reflections

> The double exposure exercise can be tricky on some parts in the first place as it gets more in-depth with Photoshop. However, through the lectures from Sir and a video tutorial for us to refer to, the task gets gratifying, and it was not as hard as I thought. I am amazed at how cool two different images can be compiled into one composition well. 

Next, for the poster design, honestly, I did not have sufficient time to be able to finish without rushing it but I am still satisfied with the poster design outcome regardless. I liked the idea of the poster design but I thought that I did not really emphasize along with the theme "Quality Education" like there was not much of a big impact for the viewers to be affected by looking at my poster. However, I think that the compositions in this poster design is fine and I'm hoping to improve my skills in the future.


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