Design Principles: Task 3
13/3/24 - 20/3/23 // W6-W7
Mercy Chong HuiZiun // 0360929
Design Principles // BDCM
Task 3: Design
Task 3 brief
.jpg)
Photoshop Process
After analyzing the design of your choice in Task 2, you will now produce
a work of design that is inspired/influenced by the previous design that
you've analyzed while also applying design principles to your design.
Visual references
For the design, I have decided to do a fashion mood board that is
related to my topic - sustainable fashion. Went online and found some
visual references/artwork that inspired me for my task.
.jpg)
Fig 1.1 denim textiles
Fig 1.2 different paper textures that forms a fashion piece
Initially was thinking of doing a textile approach of design/poster mood board but I have changed to a more collage design idea for my final design work.
Message to convey: Spreading awareness on how fast fashion can affect the environment badly and the collage design can act as a CTA to start implementing sustainable fashion into our lives.
Fig 1.3 Collage Poster artwork #1
Fig 1.4 Collage poster artwork #2
Process
in Adobe Illustrator
Removed the background of the png images to be made as a collage design. Tried to do the collage layout in AI at first but changed to Photoshop afterwards.
Created the tagline for my poster "Elevate your style, sustainably." on AI while playing around the typography.
Fig 2.1 AI process
For the tagline, I used the paper cutout letters that I have found online and added some textures on the text.
Fig 2.2 AI typography process
Had the idea of making a receipt design by typing out the contents of why sustainability matters to us while referring to the receipt layout and font to give off the effect of a real receipt feel.
Downloaded a receipt paper png and just started to manually type in the contents that I have researched on.
Fig 2.3 Making of the receipt design in PS
With a combination of pictures and texts, while also showing the different textiles, some doodles for the elements to stand out, and the pictures that show the bad effects on fast fashion, this is the final look of my collage design for this task.
Fig 2.4 Final look of the poster design (PS)
Final Design
Fig 2.5 Finalized design mood board
